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Borah Teamwear offers Pole & Wax team incentive

Mon, Aug  10, 2015 - By Ben Wizner

Coon Valley, WI. Borah Teamwear has aligned with BrikoMaplus Ski Wax and Exel Poles to offer an additional incentive for teams and clubs ordering custom nordic or alpine apparel this season.

Any custom orders placed now through October 15, will qualify for the Borah Bundle, which includes a 30 percent discount through select retailers stocking BrikoMaplus Wax and Exel Poles.

Borah Teamwear has aligned with BrikoMaplus Ski Wax and Exel Poles to offer an additional incentive for teams and clubs ordering custom nordic or alpine apparel this season.

As an industry first, Borah thought to align with key category suppliers in order to provide a higher level of service and convenience for their clients. Wax and Poles are staple products, which can now be purchased at significant savings, allowing teams and clubs to free up already tight budgets for other investments.

“We have worked hard to leverage our industry relationships to provide a new level of service for teams and clubs,” said John Dyste, Borah Teamwear Winter Sports Sales Manager. “Exel offers not only the lightest nordic pole on the market, but continues its innovation with the new X-Curve pole, which is exceptional for skate skiing,” added Dyste.

Will Sweetser, founder of Mountain Endurance Sports, will offer a wide range of targeted high-flouro paraffins and a full line of World Cup topcoats, paired with over two decades of international waxing experience. “We’re proud to offer BrikoMaplus wax to the U.S. Market, and for those who’ve spent time racing in the Central Europe circuit, you know BrikoMaplus is a regular feature there,” said Sweetser.

Get started early this season and take care of all your apparel, wax and pole needs in one stride. Click here to download the Borah Bundle program details.

For more information, please contact John Dyste, Winter Sports Sales Manager, at 1-612-743-7477 or email johnd@borahteamwear.com.